Free from distractions, gimmicks, ineffective messages and excessive costs – everything improves. We teach unique strategies and marketing techniques you can't unlearn, offering two decades of experience, total command of marketing principles, and a fresh vision to help you slam-dunk simple, results-oriented action. Innerspire might be the best call you've made since you decided to go into business.
Essence Story™ Development
Want business to boom? There are core reasons that people buy from you – or don't. Have you learned how to break almost any preoccupation and get your ideal buyer's attention? At the most basic level, people need to avoid pain and seek pleasure. Leverage the power of this basic core human need in your marketing, and long as you deliver high value and what you promise, business will sky rocket. Ask us how to use the 3% rule to dramatically increase the effectiveness of your marketing. We can prove to you how it works within only a few minutes – and even on a phone call!
Develop your outreach program
People are 82% more likely to buy a brand consistently associated with social awareness and outreach. Sometimes even when the cost is higher! Find out how rewarding and fulfilling this can be for your business. If you get connected with a cause, nearly everyone will want to connect with you and your brand. If you have one. Ask about the many outreach programs we've developed and what they've done for our clients. You'll be amazed at the success it has created for them and their communities. Get inspired to create your own!
7 pillars of a strong marketing plan
Clear objectives: decide what you want
Discovery: set a direction using internal and external insights
Brand essence: uncover your brand's meaning, passion and purpose
Best buyers: limit marketing efforts to the most efficient targets, saving time and money
Education: become a trusted resource; people buy the why
Affiliate networks: strong relationships lead to effective referrals
8 musts of marketing: leverage advertising, Internet, direct mail, print collateral, branding, education, public relations and sales in degrees that fit your business perfectly
Your customers won't believe you The reason is that you don't believe you! After collaborating with hundreds of business owners, marketing managers, CEOs of businesses, large and small, on their creative goals, plans and ideas - one truth shines brighter than the rest.
Study after study shows most marketers don't believe what they communicate in their marketing. And, if you don't believe it 100%, nobody else will either. Customers might hire you, or buy something from you, but in the end the value experienced on both sides of the table will suffer for it. You will progress slowly if at all. Your short-term profits will be overshadowed by long-term failure. You and your team will be unfulfilled.